Re-branding of organic plant-based drinks by Shufersal green, a supermarket chain home organic brand.
Plant-based or non-dairy milk alternative become more and more popular among the consumers and is is driving the market growth. More brands appear on shelves every day. Not only brand variety but a flavor range has also been developed in recent years.

This series of  organic beverages aims to provide a variety of needs for everyone according to their taste. Each package tells a story of joy and color and connects to emotional worlds of tastes and memories.

 

The project was honored to be featured by DesignRush in their selection of The Best Plant and Vegan Product Packaging Designs, showcased on their Best Designs page, as seen here.

Client / 

Shufersal

 

Role / 

Art Direction

Illustrator

 

Agency / 

Sadowsky Berlin

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